Posing in a thong and high heels, Kim showed off her enviable figure while sitting on curved leather seats in the back of a vintage limousine.

And her fiery red hair makes a statement against her skin-coloured SKIMS two-piece.

Launching her new range, Kim told fans: “SKIMS BODY — launching in 4 colors and in sizes XXS – 4X tomorrow, Tuesday July 14 at 9AM PT / 12PM ET exclusively at SKIMS.COM. Join the waitlist now to receive early access to shop.”

She became a billionaire last week after selling 20 per cent of her cosmetics brand KKW Beauty to make-up giant Coty for $200million (£160million), valuing her firm at a billion dollars (£800million).

SKIMS is her latest business venture to provide attractive shapewear for women.

With women all over the world who are desperate to look like the Keeping Up With the Kardashians star it’s no wonder the range has been flying off the shelves.